'In addition to one’s coloring, it’s worth keeping in mind what clothing you’ll be wearing it with, where you’ll be going, and even the season and climate.'

Although there are some general rules most women follow, finding the perfect shade can take some trial and error, plus ample time at the makeup counter,' she continues. 'There truly is a rainbow within the color family, with ample options to suit literally everyone. 'Red is really an umbrella term for a huge range of deeply nuanced hues, from pinkish watermelon to orangey geranium to fire engine red to oxblood,' writes Rachel Felder in Red Lipstick: An Ode to a Beauty Icon. But actually, this colour is far from one dimensional. We tend to think of red lippie in a classic pillarbox hue, and if that doesn't look quite right you may give up there. The most important part of finding the best red lipstick is picking a shade. How to pick the best red lipstick shade for you Despite a generous color payoff and budge-proof properties it won't dry out or travel around your mouth as you eat or drink. The best thing about this is how comfortable it feels, not just initially but several hours after application. Look-wise, this is a fairly rich and seductive berry red, with cool undertones that work on most skins and a nice glossy finish that will flatter thinner or lined lips particularly well. It lays on a lot of pigment in one or two swipes like traditional full-cover lippies but glides on smoothly like a sheenier, moisturizing formula. This is a real middle of the pack multitasker, but you'd be wrong to call it a jack of all trades.

How to apply red lipstick on dark skin